Opinion: Facebook IPO

On Friday May 18, 2012 Facebook went public and started trading on the NASDAQ stock exchange. The initial evaluation was set at $38/share. Prior to the initial public offering (IPO) some speculated that the initial value could be set up to as much as $45/share. Between Friday and Monday, friends and colleagues asked me if …

Effective Social Marketing Without Social Savvy Employees

Adding Style to a Facebook Profile

Sheryl H.: How can our upstart nonprofit get a cool Facebook profile using the maximum space without paying a designer maximum dollars? We like the No Social look feel. Using No Social is awesome if you have some of those assets already. We don’t.                  Answer: Making a cool Facebook profile page on a budget …

Do you know your value?

One thing that the internet makes it users realize is that they have value. Their thoughts, their ideas, their opinions, are all worth something and can be used to influence others. The internet has given a voice to the voiceless and a platform to those seeking notoriety for good and for bad. If someone is …

Can Google+ Do To Facebook What Facebook Did To Myspace?

What did Facebook do to MySpace? They crushed them in the social networking wars, and, yes, Google can do the same to Facebook, but they have a lot of work to do. Google has entered the social media “game” extremely late. Facebook is extremely large and still growing. Facebook now has over 600 million users. …